Given a number of reactions to my last blog, as well as the ongoing discussions, I realized, if rather belatedly, that two aspects of the whole question of the piracy of items mainly of intellectual property, e.g., movies, books, and music, seem to have been overlooked, or at least greatly minimized. The first aspect is the fact that people regard items largely embodying intellectual property as fundamentally different from other items of property that are also bought and sold in commerce. Many people, as indicated by a number of comments on this blog, tend to regard the purchase of a piece of music or a book as a permanent license to that music or book, with no requirement to purchase another copy when the first is no longer available or useable.
My wife is a singer and a professor of voice and opera. She has original, i.e., bought and paid for, sheet music for over 5,000 songs, largely from opera, oratorio, art song and the like, or music theatre. Sheet music is expensive. And at the end of every school year, she has to replace some of that sheet music, some because it’s old and literally falling apart, or otherwise damaged or unreadable, and some because it has “disappeared,” in one way or another. Voice students who enter competitions must supply one or two [depending on the competition] original pieces of sheet music for each song that they have on their competition entry sheet. Use of copies disqualifies them. Often the student’s teacher supplies one copy [legally borrowed from the teacher], and the student supplies the other. It doesn’t matter how many times my wife or a student has bought a particular piece of sheet music; copies are not allowed.
Likewise, and perhaps this marks my mindset, there certain books that I’ve bought several copies of over the years when the previous copy deteriorated or was damaged or lost. I didn’t feel that I “owned” the right to Roger Zelazny’s Lord of Light when the dachshund dragged it off the lowest shelf of the bookcase and used it as a chew toy. I bought another.
When we buy a pastry from a fancy bakery, we don’t think that we should get all subsequent versions of that pastry for free… or reduced rates. So why do people think that books or music are different? Goods in trade are goods in trade. Admittedly, probably the only reason other goods aren’t pirated is because there’s either no way for an individual to make a copy or the cost of making it would exceed the cost of buying it.
What’s different about ebooks, music, and movies is that we as a society have reached the point where these items can be copied cheaply and almost undetectably. Because the cost of copying has become so cheap, at least some people, and that “some” becomes tens of millions in the aggregate, equate the cost of duplication to the value of the item.
One commenter justified making pirate copies of DVDs because his videos were damaged in moving by events beyond his control. Well… by that token, shouldn’t all of us be able to pirate or get knock-off copies of anything that’s been damaged or stolen by others [and I’m not talking about insurance, because you pay for insurance]? Another claimed that the movie industry was flooding the market, and that publishers were doing the same, but in point of fact there are fewer movies released annually today than there were in the years between 1930 and 1960, and in F&SF, the number of books released by major and specialty publishers has remained fairly constant for about ten years. What that commenter was essentially saying was that people can’t afford all that is out there, and because the quality is uneven, they pirate. Not having the money to afford goods or because the quality is uneven is a valid excuse to pirate?
Several other commenters made the point that the drop-off in paperback sales is due to high prices. That’s frankly bullshit… or a cop-out, if not both. I went back and looked at the paperback prices of my fantasy novels in 1995. That was before the big drop-off in paperback sales began. Paperback versions of my fantasy novels were then priced at $6.99. My latest paperback novels are priced at $7.99. Over this period U.S. inflation, measured by the U.S. CPI, has been just about exactly 50%, while the price of paperbacks has gone up 14.3%. In real dollar purchasing power, paperback books [at least mine] now cost less in real purchasing power than they did 17 years ago. Pricing shouldn’t be an excuse. Now, it may very well be that many would-be readers today don’t want to pay as much as either they or their predecessors once did… but please… it’s not the price “increases.” And by the same token, an ebook priced at $7.99 today would “cost” $5.34 in 1995 dollars.
Another possibility for the drop-off is simply that reading skills have declined. Studies show that a greater percentage of the population has difficulty concentrating on long reading passages, and if reading is a chore, then it’s not enjoyable, and those people won’t read as much. Reading also takes a lot longer for a pay-off/satisfaction…and we have become a more “instant” society. So… in terms of price, people may well not wish to pay as much for a book as they once did… but it’s not because the books are more expensive, but because people wish to pay less, and that’s not the same thing… and, again, justifying piracy or theft because the price is more than one wants to pay is in fact intellectually dishonest, not to mention illegal.
Finally, the second, and equally disturbing, aspect of intellectual property piracy is that it effectively devalues the creators of such property, particularly in the case of authors, in comparison to other occupations in society, not because the worth of those creations has changed, but because the easy of pirating them has increased manyfold. Twenty years ago, most F&SF books sold 30,000- 100,000 copies in paperback, if not more. Today, the same authors and authors of the same level of popularity and ability are only selling 10,000 – 40,000, and their ebook sales only make up a fraction of the difference. Is the product worth that much less? I don’t think so, but I’ve seen author after author vanish as their sales decreased below the level of profitability. I’ve mentioned this on and off for the past four years, and people nod and agree, but paperback book sales have plummeted, and hardcover sales have declined, and ebook sales have not made up the difference.
Buying a book equals unlimited free lifetime copies? Not until I get free unlimited lifetime pizzas for purchasing one pizza.